The Case Study: A New Beginning
Sunday, February 24th, 2008 Subscribe To Our Feed
I mentioned in my last post that I needed a few days to sit down and reassess the plan I have for the projects on this site, specifically the case study. I’ve done that this weekend, and over the next couple of weeks I’ll be presenting you with what I came up with.
To start off today, I’d like to go through some of the reasons I made the changes, and what I hope this will give you as you read through these posts.
The major driver for making the change is that things had already started to get out of control. In order to make things right, I decided to start right from the beginning, and draw out my overall plan for an entire year starting from today. This was to give me the big picture.
You should always view everything you do in terms of your overall big picture. As a marketer, your goals and objectives may not be the same as mine. Your situation in life is probably differs from mine. This list could go on. So be sure you understand where your project fits in with the rest of your life. This goes for anything you do, in my opinion.
However, as I stated earlier, I wasn’t following my own advice. I created this project, and it wasn’t the best fit for my situation. If you had been anxiously awaiting the affiliate project, well the information I will present will still be close to what that was, but slightly different.
This new project is now a list building project. We are going to be fixing up five sites I already own, and using them to generate subscribers. These sites currently make no money, and have low traffic.
I’ve laid out a detailed project plan already, but it is all on paper right now. I’m going to transfer it to the computer to update the WBS and schedule to show the new plan. I’ll also be posting some other documents that you might find helpful.
So, that’s it for today. Thanks for stopping by.
Chris
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