A Project Should Have Only One Primary Objective

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Sunday, January 13th, 2008 Subscribe To Our Feed

There should always only be one primary objective to any project. Projects can have other requirements or minor objectives, but these should support the primary objective. If you find that your projects have multiple objectives, break them down into multiple projects, then make one larger project to manage these smaller ones.

For example, you have a project to build a web site, and your objectives are to build 100 pages of content, drive 500 unique visitors to the site per day and develop 1000 backlinks to the site. This should probably become three separate projects, with a parent project to manage all three of these concurrently.

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