Most people consider risk to be a negative thing, or at least have negative connotations. However, when considering risk in a project, you have to consider opportunity risk and other possibly positive risks as well.

Lets say your project is to build 1000 content pages, based around a single theme. In planning this project, one risk you identify is finding decent PLR content on this theme. This is a risk because now you have to consider modifying your project to incorporate this PLR content, and change the project plan, and the schedule, and even the budget.

Often times project managers get stuck in the thinking that risks are bad things that could happen outside of their control. The reality is that risks are anything that could happen outside your control which could impact your project, whether good or bad. Therefore it can be beneficial to make a point of trying to think of potential positive risks for every project. Even if there aren’t any, thinking this way will at least help you to find these positive risks when they do exist.